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Glossary

AI Agent: AI assistant with its own role, tone, and knowledge base.; Knowledge base: The documents the AI consults to respond.; Company memory: T…

1 min readBasicUpdated on November 12, 2026

Video lesson coming soon. For now, follow the steps below.

AI AgentAI assistant with its own role, tone, and knowledge base.
Knowledge baseThe documents the AI consults to respond.
Company memoryWhat the AI learned from day-to-day operations and you approved.
HandoffWhen the conversation leaves the AI (or a department) and goes to a person or another department.
24-hour windowMeta rule: after 24 hours without a message from the customer, only approved templates can be sent through official WhatsApp.
Message templateText approved by Meta to start a conversation on official WhatsApp.
CreditsThe unit of AI usage. They are used first from the plan, then from purchased credits.
User and collaboratorA user uses teams; a collaborator only uses tasks, meetings, and Izy.
WorkspaceA separate area for an agency client, brand, or unit.
SegmentA group of contacts filtered by tag, stage, source, or behavior.
SLAThe agreed timeframe to respond to and resolve each conversation.
CadenceHow many posts per week on each network and format.

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