How to create versions of a design to test
Ask Izy for versions of the same design that change just one thing, like the title, the call to action, or the visual, to find out which one works best.
1 min readBasicUpdated on November 12, 2026
Where to find it in Cognizy
Video lesson coming soon. For now, follow the steps below.
Testing is the safest way to improve a post or an ad. Each version changes a single element of the design. By publishing both, you see which one brings better results and repeat what worked.
Where to find it in Cognizy
Before you start
- Have a design ready in .
- Requesting the versions costs 1 credit. Creating the chosen versions doesn't cost extra.
Step by step
- Step 1:
Open the design in the editor and click Versions to test, at the top.
- Step 2:
Izy suggests the versions, each changing just one thing: the title, the call to action, or the visual. Read them and check the ones you want to create.
- Step 3:
Click the Create button, at the bottom of the window: it shows how many versions are checked. Other versions asks Izy for new ideas.
- Step 4:
At the top of the editor, the A/B Test bar appears, with Version A, which is the original, and the new ones. Click a version to open it. Each one shows whether it's already been used in a post.
How to know it worked
The versions appear in the editor's A/B Test bar, next to the original, ready to publish and compare.
If something goes wrong
The versions ended up too similar.
That's on purpose: each version changes just one element, so the test shows what made the difference. For a very different design, create a new design.
Next step
Publish the versions and compare the results of each one.
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