How to generate and update your audience profile from conversations
The AI reads real conversations and builds a profile of who your customers are, their pain points, objections, and the words they use. You review and publish each version.
1 min readBasicUpdated on November 12, 2026
Where to find it in Cognizy
Video lesson coming soon. For now, follow the steps below.
The Audience is a snapshot of your customers built from what they've written: on WhatsApp, Instagram, email, and chat, plus lost deal reasons and reviews. The post and email AI writes based on it. Each new version arrives as a draft for you to compare and publish.
Where to find it in Cognizy
Before you start
- Only the owner and administrators can generate and publish the audience.
- You need at least 15 conversations with customer text in the last 90 days.
Step by step
- Step 1:
Open . The first time, click Generate audience. The AI reads the conversations from the last 90 days and builds the profile in a few minutes.
- Step 2:
The audience appears by customer group: who they are, their pain points, desires, what makes them decide, objections (with suggested responses), and the words they use. The data shown here is an example.
- Step 3:
When a new version is ready (generated by you or during the monthly update), it arrives as a draft. Compare the draft with the published version: what came in and what went out in each group.
- Step 4:
If the new version looks good, click Publish: posts and emails will start using it. If not, click Discard and the published version stays in effect.
How to know it worked
The published version appears as Current audience. The post, email, and ad AI uses its pain points and words when writing.
If something goes wrong
Says there aren't enough conversations.
The minimum is 15 conversations with customer text in the last 90 days. Connect your channels and wait for more conversations.
An item doesn't make sense for my business.
Discard the draft and generate again later, once there are more conversations. The item shows which messages it came from.
Next step
Create posts and emails with AI using the published audience.
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